Webmaster tips & trix   contact | privacylink partnersfree website content
Home » Articles » Affiliate programs

» Affiliate programs
» SE optimization
» Miscellaneous
» Newsletters & E-zines
» Promotion
» Web design
» Usability
» Domain names
» Create income
» Web writing
» Hosting
» Guerrilla marketing
» Accessibility
» Web credibility
» Data recovery

» Archive


Special articles

» Google tools/services
» Yahoo! tools/services

Increase you affiliate check

By David Callan

You've got a decent amount of traffic to your site and your signed up with some affiliate programs hence you want to know how you can make the most money from with these programs, right?. Well there are a number of ways in which you can increase your affiliate check at the end of the month, this article will try and educate you on these ways.

First I'm going to make sure your doing the most important thing necessary to being successful as an affiliate. That thing is of course to target your market. This means that you only join and promote products from affiliate programs that are related to the theme of your website and which your visitors are likely to buy.

If you sell teddy bears and promote an Internet marketing course you're not going to be successful because few if any of your visitors would be interested in the course. The moral of the story therefore is to always pick programs that fit into your site, this way visitors to your site will be interested in the products from the affiliate program and will be more inclined to buy them.

Most webmasters already knew that but I just had to make sure.

To start off then, don't just use banners. You've slapped that big banner across your main page and you wait for the money to roll it, but little or none does. This is because the Internet is saturated with banners and people tend to ignore them resulting in very low click-through rates and of course very low or no commission from sales. I'm not saying don't use banners, by all means do but don't rely on them alone because results are generally poor.

When you use banners to promote products always have them above the fold, either at the top of the screen or the middle, these are the places where people will see them most. The fold for those of you that don't know is the point on a webpage whereby you have to start scrolling to continue reading.

The banners which always get a higher click-through are ones that appear as though they're part of the website, these banners are commonly known as 'fake banners'. People think they're clicking on links to other parts of your website because either the banner graphic looks like a link with blue underlined text and the text has the words click here or the banner looks like a drop down navigation menu of the site, but in fact both are banners with a link to your affiliate URL. Below is an example of the fake drop down -

The other banner type thing you could use to get click-through's to your affiliate URL is what's referred to as the HTML banner but in fact it's not actually a banner. It's a real drop down menu except every link goes to the same place, your affiliate URL. These work the best because people really do think they're just going to another part of your site, they've no idea it's an ad.

That covers the banner ad bit, don't however forget about simple text links as these guys pull in a lot more visitors than banner ads any day of the week. You may have a textual menu on your site, if you do simply add a link to your affiliate URL at the end, make the link sound as interesting as you can.

Other ways to integrate your affiliate URL into your site with text links include writing an article related to the industry of the product which your affiliate URL promotes and have links to your affiliate URL throughout the article. Don't forget about your links page, make sure you've your affiliate URL at the top of the bunch with a nice description of it too.

However the most powerful way to use simple text links is to put them in personal recommendations. Various Internet marketing professionals suggest that personal recommendations can increase click-through's to an affiliate URL by 400%, this in turns means a massive increase in commission.

It's best if you actually own and love the product your recommending yourself, this way your recommendation will seem more genuine. If you've a quality site with lots of valuable information people will value your opinion and check the product out. If you've an Ezine be sure to place a personal recommendation in that too. Imagine having 10,000+ subscribers all seeing the recommendation around the same time, your commission would surely skyrocket.

Another method which you can use on your website is the pop up window. Pop up windows are very powerful as they catch your visitors eye just as they're leaving your web site. In the pop up window you could place your recommendation of the product or a simple text link. Beware however that some people don't like pop up windows, so if you decide to use this method be sure to use it sparingly.

Most of the above methods can be done through either your website or Ezine, well except for the banner and pop up window bits as Ezines are just emails, but there's another method just for your Ezine or opt in list, it's the classified ad.

Classified ads are an easy but extremely profitable way to promote your affiliate URL in your Ezine this is because users value and trust you as the publisher of your Ezine and know that you won't allow poor products to be advertised in it. If you had an Ezine with 10,000 subscribers you could make hundreds of dollars just from that one ad.

Another excellent way to gradually increase your affiliate check is to place these banners, text links and personal recommendations in free ebooks that you give away. Allow other webmasters to give your ebooks away also and list it in all the ebook directories you can find.

The better the ebook the more people will download it. 10,000+ people could download your free ebook giving you almost unlimited free exposure of your affiliate URL. This of course will increase your commission check greatly, however it takes much more time to see the results of a campaign like this than to see the results from a new banner ad or recommendation you have put up.

A method that has brought some people success is one that uses pay per click engines like Google Adwords, Overture.com and Findwhat.com. Most PPC engines won't allow you to link directly to an affiliate URL, but you can easily get around this by having a landing page which links to the affiliate URL. I know you've to pay for visitors from these type of engines but they can be highly targeted and that means the people that click-through are highly likely to buy.

This strategy works best if your commission rate is high or very high. If you earn around $50+ a sale it's well worth experimenting with.

Let's say for example you bid $.10 cents on some detailed keyphrase related to the product your promoting which eventually takes the visitor to your affiliate URL, because it's very detailed your likely to make a sale from every 50 click-through's or so.

Now imagine you made $65 commission each time you made a sale. $.10 multiplied by 50 equals $5, this is what it costs to make a sale and $65 minus $5 equals $60. This $60 is profit, so in other words it costs $5 to make $60 in this case anyhow. The above figures are just general examples but they do illustrate what can be done with pay per click engines.

Remember to concentrate on affiliate programs that pay high commissions per sale. This will allow you to afford more clicks or higher bids while still keeping the majority of your commission per sale. More tips on using PPC engines to your advantage can be read in my article entitled Pay per click search engine guide.

The final method you could try to increase your check is time consuming. It involves posting in newsgroups and forums with your affiliate URL in your SIG file. You'll also want to watch out for posts where people are looking for others to recommend a good product or posts which give you a chance to direct others to your affiliate URL. Never spam newsgroups or forums though as other posters will report you and you'll be banned from your affiliate program for life, many programs will even withhold your current commission balance.

That brings to an end this article, in it you've learned what you can do to increase your income from affiliate programs with techniques such as fake banners and using pay per click search engines. I hope you can put these techniques into practice successfully.

About the author
Article by David Callan. David is an Internet marketing professional and webmaster of http://www.akamarketing.com/webmaster-forums/. Visit his webmaster forums for the latest discussions on search engines, website authoring and Internet marketing related issues and topics.

Latest articles

» Change your mind about an eBay bid?
We have all made choices in life that two seconds later we know we should take back. Especially when there is money involved this can become a problem.

» A simple way to create 7 effective autoresponder messages
Email is the Net's most powerful marketing tool. And autoresponders are the best idea yet for marketing with email.

» 7 ways to drive laser-targeted traffic to your website
Getting people who matter to see one’s website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down.

» Website valuation: Why standard website pricing methods will emerge
The market of buying and selling developed websites is becoming more and more liquid each day.

» One way links are better than reciprocal links
You probably know by now that where your website ranks in the search engine rankings dramatically affects how many visitors you have to your site. Did you also know that you can change where your site is ranked by being proactive and getting as many one way links to your site as possible?

» How to make visitors stay at your website
The very first thing which you should provide the visitors with is some free interesting reading material.

» How to make your visitors click your ads
Here is a simple solution; Convert your banner advertisement to look like a text advertisement!

» Offline advertising should be a part of your online strategy
Day by day, online business has become more & more complicated and competitive.

» How to sell traffic
Selling the traffic arriving at your site is a good method to increase profits from your portal.

» Make money from online auctions
Online auctions have the best benefit of a vast platform. Your product is viewed by loads of people & hence there is more possibility of finding a suitable bidder.

» Groupware explained in easy terms
Groupware is a term used frequently to describe collaborative software. Groupware is application software that integrates work on a single project by several concurrent users at separated random workstations.

» Timely back up can save you from disasters
Few things which people often back up are e-mail addresses, bank records, photographs, personal records, software’s, music etc.

» Why should one go for autoresponders
Autoresponders are programs which get automatically executed in particular situations.

» Become your own boss - Start your own online business today
A survey conducted by SBA states that two third of new business survives at least two year and about forty four percent survives at least four year.

» Express your thoughts - Creating your own blog!
What exactly is a blog? Technically speaking it is a journal or a newsletter which is regularly updated and can be used by any one.

» Pop-up ads - To be or not to be?
According to a study conducted by the Bunnyfoot University, “The Efficacy of Pop-ups and the Resulting Effect on Brands” Internet users feel harangues and harassed by pop-up ads.

» Why content is king on the Internet
The advantages that Internet holds over the rest of the other communication mediums should not wasted because of the inability to find a comprehensive plan that will bind all these faculties together.

» 10 niche marketing tips
In our increasingly driven consumer economies, the average customer is bombarded by choices. With increased saturation of the market, companies look towards niche marketing to search new, ever-evolving and sophisticated consumers.

» Using free traffic exchange
These days internet has emerged as both, a market and hub for marketing. Unlike the ‘brick and mortar’ world where large manufacturers manage to squeeze out the market bases of smaller companies, the internet provides haven like the free traffic exchange.

» Ten ways to drive traffic to your website
Developing a web site and then letting it grow is like planting a tree and then nurturing it.

» Marketing through keyword articles
One of the most effective tools of Internet marketing is the use of keyword articles.

» Want to make money online? Market a service to businesses
Don walked across the street from his house to mine to announce he had finally retired. "But I'm not ready for the golf course," he said. "I want to make a living on the Internet. What can I sell?"

» Web site design mistakes - Database parameters in URLs
Creating a web site takes thought, planning and execution. Unfortunately, many designs are dead in the water before they are even published as far as search engine optimization is concerned. Whatever you do, avoid these critical mistakes.

» Alexa Toolbar - The ultimate internet tool
There are numerous tools available on the Internet to assist online businesses. A valuable tool that you should use is the Alexa Toolbar. Even better, this tool is free.

» Web site design mistakes
Some wise human once said "Learn from the mistakes of others. There isn't nearly enough time to make them all yourself." Hence this article. Here are five of the most annoying and common web design mistakes.

» Abandonment - Why visitors don't turn into customers
Every good Internet business understands the value of conversions versus hits received. Far too often, businesses become fixated on the hits they are receiving instead of monitoring their hit to sale conversion rate.

» Creative search engine optimization - A case study
Search engine optimization this and search engine optimization that. You read and hear about it all day, but what about your site?

Tools & services to enhance your online business

» Site Build It!
Over 100,000 small businesses of all kinds outperform larger, well-financed competitors. Read about this all-in-one site-building-hosting-marketing system of tools that delivers results.

» Secrets To Their Success
Take a private tour of two "Mom & Pop" web sites every month that earn $100,000+ a year... and discover the exact step-by-step strategies they have personally used to generate these massive profits.