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All pop-ed out - How to block pop-up ads

By Jakob Jelling
http://www.sitetube.com

The internet has emerged as one of the fastest growing marketplaces today. Because of the increase in its popularity, marketers are in a race to grab more and more eyeballs. Unfortunately for the surfers of the World Wide Web, pop up ads seem to be a particular favorite marketing tools for sellers of online goods and services. Pop up ads regularly crash your computer screen from the moment you connect to the World Wide Web. Some websites will demand that you work your way through a few pop up advertisements before they allow you access to certain pages. You are their virtual hostage in this regards. Sometimes, these ads come bundled along with ‘free’ software as spyware or adware. It is by constantly interrupting your online session and subjecting you to targeted advertising that these websites are able to garner revenues.

A third mode of operation is through messenger service announcements. These fool your web browser by posing as legitimate ‘alerts’ and are formatted as plain text updates crucial to the maintenance of your computer. One of the best ways to fight pop up ads is to install the tool bars provided by online giants like Yahoo, Google and MSN. All three companies offer a free pop up blocked service as part of the package and are quite effective in countering this menace. These will block any unwanted and unrecognizable window from popping up on your screen. They also offer customization tools – this is when you want to allow these kinds of ads from a particular website. Also, if the toolbar fails to stop a particular pop up you can alert the toolbar and it will act immediately.

Since pop up ads have become such a menace, some of the latest versions of web browsers (like Mozilla Firefox and Internet Explorer) now have the blocking facility integrated into their systems. They automatically detect pop ups and immediately squash them. Like toolbars, they also offer a variety of tools for customization. The other major of these ads is the software already installed on your computer. Most peer to peer file sharing software allow this kind of entry into your machine. To do away with pop up ads from these programs, you will have to remove all such software from your system. Alternatively, you can employ any of the commercially available pop up blocker software. These days, even Internet Service Providers make some sort of pop up blocking facility available to their clients as part of the service.

About the author
Jakob Jelling is the founder of http://www.sitetube.com. Visit his website for the latest on planning, building, promoting and maintaining websites.

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