Webmaster tips & trix   contact | privacylink partnersfree website content
Home » Articles » Miscellaneous
Articles

» Affiliate programs
» SE optimization
» Miscellaneous
» Newsletters & E-zines
» Promotion
» Web design
» Usability
» Domain names
» Create income
» Web writing
» Hosting
» Guerrilla marketing
» Accessibility
» Web credibility
» Data recovery

» Archive

 


Special articles

» Google tools/services
» Yahoo! tools/services


Phishing

Recently I have received email from my bank/credit Card Company, eBay & pay pal saying that my account has possibly been compromised and I need to confirm my details and password in order to get continued access.

Spam email now has a new and more frightening variant, it's called phishing and it has been made by criminals and hackers who aim at getting unwitting consumers to reveal account numbers and passwords.

Usually after getting an email like the ones mentioned above from reputable companies, most of us would race to respond as quickly as possible. However, in most cases you will find that you won't be helping anyone other then the criminal who wrote that email and who has nothing to do with the actual organizations.

What is Phishing?

It is when someone creates false email that pretends to be from a bank or other authority, but which is actually designed to collect sensitive information such as passwords. This process of stealing information used for fraudulent purposes is the latest problem to plague Internet users. It is a phenomenon know as phishing i.e. emails 'fishing' for important information.

Just like Spam, phishing mails are sent to the widest possible audience so it's not unusual to receive a message asking you to confirm account details from an organization you do not actually deal with. You may be asked to fix up your eBay account when you haven't even got one!

In addition to collecting sensitive information many phishing messages try to install spy ware, Trojans etc. allowing hackers to gain backdoor entry into computers.

Types of Phishing Emails:

Some phishing emails ask for a response by email.
Some emails include a form for collecting details that you are told to fill out.
Some even include a link to a web site that resembles the actual site you expect to visit, but is actually a clone of the original site.

Number of active phishing sites reported in March, 2005: 2870 Number of brands hijacked by phishing campaigns: 78 Contains some form of target name in URL: 31% Country hosting the most number of phishing sites: United States of America
Source: http://www.antiphishing.org


Phishing attacks can be really sophisticated. Some time ago a flaw in Internet Explorer allowed hackers to display a false address while redirecting the user to an entirely different site making it almost impossible to distinguish a phishing attack from a legitimate email.

Possible solutions:

New technologies can provide a better means of countering phishers. One option being explored by a lot of banks is the use of a secure token, a small electronic gadget that generates a unique password to be entered each time a user logs onto the web site. This would make a phishing attack useless because without the physical possession of a token it is impossible to access the account. This approach is somewhat similar to what is used at Automated Teller Machines around the world where you need to have both the card and the Pin number in order to use the machine.

One option is to use a technology popularly knows as PassMarks that effectively acts as a second password. After entering the user name a unique image pre selected by the user is displayed before s/he is asked for the password. If the proper image is not displayed the user will come to know that s/he is not on the authentic site. Another option that a lot of organizations are exploring is using text messages instead of email messages. Text messages cost money to send, so Spammers are less likely to partake in the process making it easier to distinguish between legitimate messages and fakes.

About the author
By Ashish Jain
M6.Net
http://www.m6.net.

Latest articles

» Change your mind about an eBay bid?
We have all made choices in life that two seconds later we know we should take back. Especially when there is money involved this can become a problem.

» A simple way to create 7 effective autoresponder messages
Email is the Net's most powerful marketing tool. And autoresponders are the best idea yet for marketing with email.

» 7 ways to drive laser-targeted traffic to your website
Getting people who matter to see one’s website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down.

» Website valuation: Why standard website pricing methods will emerge
The market of buying and selling developed websites is becoming more and more liquid each day.

» One way links are better than reciprocal links
You probably know by now that where your website ranks in the search engine rankings dramatically affects how many visitors you have to your site. Did you also know that you can change where your site is ranked by being proactive and getting as many one way links to your site as possible?

» How to make visitors stay at your website
The very first thing which you should provide the visitors with is some free interesting reading material.

» How to make your visitors click your ads
Here is a simple solution; Convert your banner advertisement to look like a text advertisement!

» Offline advertising should be a part of your online strategy
Day by day, online business has become more & more complicated and competitive.

» How to sell traffic
Selling the traffic arriving at your site is a good method to increase profits from your portal.

» Make money from online auctions
Online auctions have the best benefit of a vast platform. Your product is viewed by loads of people & hence there is more possibility of finding a suitable bidder.

» Groupware explained in easy terms
Groupware is a term used frequently to describe collaborative software. Groupware is application software that integrates work on a single project by several concurrent users at separated random workstations.

» Timely back up can save you from disasters
Few things which people often back up are e-mail addresses, bank records, photographs, personal records, software’s, music etc.

» Why should one go for autoresponders
Autoresponders are programs which get automatically executed in particular situations.

» Become your own boss - Start your own online business today
A survey conducted by SBA states that two third of new business survives at least two year and about forty four percent survives at least four year.

» Express your thoughts - Creating your own blog!
What exactly is a blog? Technically speaking it is a journal or a newsletter which is regularly updated and can be used by any one.

» Pop-up ads - To be or not to be?
According to a study conducted by the Bunnyfoot University, “The Efficacy of Pop-ups and the Resulting Effect on Brands” Internet users feel harangues and harassed by pop-up ads.

» Why content is king on the Internet
The advantages that Internet holds over the rest of the other communication mediums should not wasted because of the inability to find a comprehensive plan that will bind all these faculties together.

» 10 niche marketing tips
In our increasingly driven consumer economies, the average customer is bombarded by choices. With increased saturation of the market, companies look towards niche marketing to search new, ever-evolving and sophisticated consumers.

» Using free traffic exchange
These days internet has emerged as both, a market and hub for marketing. Unlike the ‘brick and mortar’ world where large manufacturers manage to squeeze out the market bases of smaller companies, the internet provides haven like the free traffic exchange.

» Ten ways to drive traffic to your website
Developing a web site and then letting it grow is like planting a tree and then nurturing it.

» Marketing through keyword articles
One of the most effective tools of Internet marketing is the use of keyword articles.

» Want to make money online? Market a service to businesses
Don walked across the street from his house to mine to announce he had finally retired. "But I'm not ready for the golf course," he said. "I want to make a living on the Internet. What can I sell?"

» Web site design mistakes - Database parameters in URLs
Creating a web site takes thought, planning and execution. Unfortunately, many designs are dead in the water before they are even published as far as search engine optimization is concerned. Whatever you do, avoid these critical mistakes.

» Alexa Toolbar - The ultimate internet tool
There are numerous tools available on the Internet to assist online businesses. A valuable tool that you should use is the Alexa Toolbar. Even better, this tool is free.

» Web site design mistakes
Some wise human once said "Learn from the mistakes of others. There isn't nearly enough time to make them all yourself." Hence this article. Here are five of the most annoying and common web design mistakes.

» Abandonment - Why visitors don't turn into customers
Every good Internet business understands the value of conversions versus hits received. Far too often, businesses become fixated on the hits they are receiving instead of monitoring their hit to sale conversion rate.

» Creative search engine optimization - A case study
Search engine optimization this and search engine optimization that. You read and hear about it all day, but what about your site?


Tools & services to enhance your online business

» Site Build It!
Over 100,000 small businesses of all kinds outperform larger, well-financed competitors. Read about this all-in-one site-building-hosting-marketing system of tools that delivers results.

» Secrets To Their Success
Take a private tour of two "Mom & Pop" web sites every month that earn $100,000+ a year... and discover the exact step-by-step strategies they have personally used to generate these massive profits.